Blake Kinne is an American creative director and the founder of Connecticut-based 11B Studio, a design practice with a focus on visual identity and brand storytelling in premium markets.

The studio is an active partner with leading hospitality groups and Michelin-starred culinary concepts across New York City and Miami.

Blake believes a brand’s true position is uncovered by asking the right questions, shaped through candid conversation, and realized through an intentional presence.

11B Studio operates on the philosophy that a brand’s sense of authorship guides people how to feel, while its visual identity and messaging creates worlds where audiences feel deeply understood.

For nearly a decade, Blake has shaped brands through rigorous strategic positioning and enduring visual systems. Grounded in market intuition, his approach fuses graphic design with high-level marketing strategy across digital and physical spaces, balancing strategic precision with emotional influence.

Before establishing 11B Studio, Blake served as Associate Creative Director at The Visual Brand. There, he led creative initiatives for a broad portfolio of enterprise institutions, including KIND Snacks, Pantone, Hospital for Special Surgery, Henry Schein, Nature’s Bounty, New York Power Authority, PFAFF, Singer, and Husqvarna Viking.

Blake holds a Bachelor of Fine Arts in Visual Communication Design from the University of Hartford and a Specialization in Marketing from Harvard Business School. He is currently pursuing advanced graduate studies in Architectural Façade Design and Engineering through TU Delft, expanding the studio’s practice into the relationship between brand identity, materiality, and the built environment to craft fully integrated, spatial brand experiences.

Curated selections of work are available upon request as most studio engagements are confidential and must remain private until their public release.